Millennials /Gen Y Graduate from College between 1999 - 2021
The phrase Generation Y first appeared in an August 1993 Ad Age editorial to describe teenagers of the day, which they defined as different from Generation X, and then aged 12 or younger as well as the teenagers of the upcoming ten years.[2] Since then, the company has sometimes used 1982 as the starting birth year for this generation.[3] "Generation Y" alludes to a succession from "Generation X."
Millennial are sometimes referred to as the Boomerang Generation or Peter Pan Generation, because of the members' perceived penchant for delaying some rites of passage into adulthood, longer periods than most generations before them. These labels were also a reference to a trend toward members living with their parents for longer periods than previous generations.
Gen Xers and Millennial were the first to grow up with computers in their homes
One of the more popular forms of media use in Generation Y is through social networking. In 2010
Millennial are sometimes referred to as the Boomerang Generation or Peter Pan Generation, because of the members' perceived penchant for delaying some rites of passage into adulthood, longer periods than most generations before them. These labels were also a reference to a trend toward members living with their parents for longer periods than previous generations.
Gen Xers and Millennial were the first to grow up with computers in their homes
One of the more popular forms of media use in Generation Y is through social networking. In 2010
News about job market for Millennials - Gen Y
http://www.marketwatch.com/story/job-market-the-kids-are-not-alright-2013-03-28
http://www.policymic.com/articles/29114/millennial-unemployment-drops-to-12-5-but-sequestration-could-increase-it
http://www.businessinsider.com/generation-y-managers-become-all-stars-2013-3
Business Market for Millennials - Gen Y
http://www.retailwire.com/discussion/16646/how-can-retailers-gain-the-loyalty-of-millennials